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Millennials – your lifeblood or a 999 call? ​ Incredible isn’t it that a 20-something in Essex last month called the police and said, "I want justice over the person who nicked my snowman from [...]

April 4th, 2018|

Just how productive are your people?

“72% of companies are working at 30-38% efficiency.” - Harvard Business Review has published endless articles on the subject. Unless your whole team is entirely hooked up to the basics - your brand and what [...]

March 28th, 2018|

Customer Lifetime Value: 3 of 3

Are you earning your customers' loyalty? A friend of mine gave up with his Mercedes car dealership service department when he asked them to look at his squeaky brakes. After their sharp intake of breath, [...]

March 13th, 2018|

Customer Lifetime Value: 2 of 3

'Well, selling to people is so intrusive, isn't it?' Continuing the theme of customer lifetime value, how do you develop real, warm-blooded customers? A customer comes to you. She buys and she leaves and may [...]

March 13th, 2018|
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